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About Us

The beauty of traditional design and craftsmanship is in danger of being lost in the modern world of high volume manufacturing and standardisation.

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At Nova India we are sourcing fabrics made using traditional textile design techniques from local craftsmen in India in limited editions.

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These traditional fabrics are then combined with our classic international clothing designs to produce a range that is universally timeless.

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We have recently expanded our range:

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  • The famous hand block printing of fabrics from Jaipur are made into shirts and scarves which can be worn over leggings or with jeans.

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  • The intricately woven silk and embroidered wool shawls from Kashmir and Punjab are a great substitute for a coat. Light weight and easy to carry make them perfect for a night out or when travelling.

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  • The Chikan embroidery from Lucknow makes stylish contemporary dresses and classic Kurtas for men and women.

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  • Natural cotton from Kolkata makes cool nightwear, bath robes and high quality bed linen.

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Your business helps us to sustain traditional craftsmanship and support the livelihood of families living in small villages across India.

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We thank you for your custom and trust that you will be delighted with our products.

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Sandra Walker
Founder and Managing Director

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